I AM GEORGE + I AM SLEEPLESS
CREATIVE ART DIRECTOR / GRAPHIC DESIGNER / CREATOR
CREATIVE ART DIRECTOR / GRAPHIC DESIGNER / CREATOR
I've poured baby formula, whiskey, and beer. I've plugged cable and internet bundles, ground it out on coffee, and cranked out some automotive business as well. From insurance to pharmaceuticals, beef to milk, alcohol to tobacco—I’ve hit almost every category once or twice. I've worked on new business pitches, organically grown business accounts, helped bring some products to market, and assisted a non-profit or two. My skill set runs the gamut from broadcast to integrated campaigns, promotions to direct marketing. The path of my career has afforded me the opportunity to work on many seemingly disparate products and brands—and that has made my work experience so rewarding. It has also helped me gather a large box of tools and prepared me to tackle any challenge from any channel. As a creative, that’s the ultimate goal, right?
Some time around 2011, after my ad agency work and on free weekends, I started designing and silkscreening posters for local bands and creating art pieces under the moniker "Sleepless Design Lab"—an inside joke referring to my insomniac tendencies. Over time, poster work led to websites, websites led to integrated campaigns, and full-time agency life turned into long-term freelance contracts with multiple agencies. I've worked at (and with) agencies, foundations, and companies from Atlanta to Chicago to San Francisco to San Antonio, both independently and in conjunction with businesses—and won some awards along the way.
Some noteworthy clients include: Audi, Beef, Canadian Club Whisky, Cox Cable, Discover, Dow, Beam Suntory, Milk, Miller/Coors, Motorola, SC Johnson, State Farm, United Airlines, and Volkswagen.
Below you'll find links to a collection of some of my favorite work. The AD WORK section shows my advertising portfolio, while the POSTER ART section displays my art/print work. Thank you for stopping by.